Need help with marketing for high school senior portraits?
Senior Marketing Campaign and Playbook 2010
In the high school senior portrait market it’s all about providing an incredible experience that sets you apart, as well as offering differentiated services and products.
As professionals, we need to stay on top of the latest techniques, fashion trends and marketing strategies to get clients in the door and offer something that can’t be found anywhere else.
A great client experience is still our most effective form of marketing. It begins the moment a client visits our website, calls the studio or walks in the door.
The high school senior portrait market is a highly competitive one. Getting your brand message to stand out in an over-saturated market can be a challenge, especially to a demographic that won’t be sold to.
Technology has turned traditional marketing upside down for the high school market.
The Marketing Playbook and Senior Campaign is a resource that outlines the latest strategies and savvy marketing ideas that will help you stay relevant with this market. It is the campaign that I am currently using in our studio as well. It is a combination of online and offline strategies.
This campaign includes things that have worked in my studio, and also successful strategies outside of our industry.
Here’s some of what’s included in the Marketing Playbook and Campaign
- A summary of the experience in our studio, from start to finish
- How we use our Facebook Page and Facebook ads we use
- Our new Street Team Marketing campaign
- Mobile marketing and apps – how to make one on the cheap
- Our Picture Perfect Consultation
- Phone sheet
- Open house event and poster template
- Unique and cool products for high school seniors
Photoshop Templates for
- 24 page magazine
- accordian fold session guide
- postcards – 3 designs
- 12 page style guide
- dvd label
- poster templates
- street team
- phone sheet
- pricelist – 17×11
- email text and samples
- Tell-a-friend card
- Order insert thank you trifold
- confirmation appt card
- Gift cards
- blog image templates
- water bottle templates
- labels, cards
and more
The introductory offer has been extended until Tuesday, February 23, 2010. The regular price is $399, but order on or before 2/23/10 and it’s only $249. Get it here.
Category: Design Resources, Marketing, Social Media
[...] In the high school senior portrait market it’s all about providing an incredible experience that sets you apart, as well as offering differentiated services and products. Getting your message to stand out in an over-saturated market can be a challenge. Find out more about the Senior Campaign and Playbook here. [...]